Lance Romanoff

I work with cross-functional teams to develop user-friendly digital products, offering expertise on user experience, accessibility, and user-centered design.

next

WebGizzmo

For WebGizzmo, I provided content design, UX design, and site development - focusing on the agency's mission as a high-level technical resource for larger web development firms.

previous | next

First American Financial

I led the design system for First American's primary web application, focusing on aligning visual and written content to enhance user engagement. I also collaborated with teams to develop and refine UX writing standards and acted as a consultant on accessibility and usability best practices, influencing both design and content decisions. Additionally, I worked on code development with a focus on the user interface but balanced this with maintaining content standards.

previous | next

CVS Health

I consulted on user-centered experience design for multiple CVS web products, including CVS.com and Omnicare.com. I also worked closely with design teams to create wireframes and prototypes, focusing on the integration of content and design to enhance user experiences.

previous | next

Houghton Millfin Harcourt

I developed user-facing content for Houghton Mifflin's e-commerce platform, ensuring that the tone and clarity aligned with brand standards. I consulted on accessibility and user experience, focusing on making content easily understandable for all users, and provided development of functional prototypes and production code.

previous | next

Jack Morton Worldwide

I provided front-end development and UX design consulting for clients such as Liberty Mutual, Fidelity Investments, Eaton Power, and Subway Restaurants, ensuring seamless, user-focused digital experiences. I collaborated with cross-functional teams to ensure user-centered design principles were implemented throughout the project lifecycle, balancing content clarity with design goals.

previous

First American

At First American, I managed the design system for First American's primary web application called Ignite. This involved regular consultation with designers and developers across the enterprise, code development in SASS and Angular 15, and consulting on accessibility and usability best practices.

Tech on this job: HTML5, CSS3, SASS, JavaScript, Angular 8-15, TypeScript, JSON, REST APIs, git, Section 508/WAI compliance, Photoshop, Figma, Storybook

next

General Dynamics IT

While at GDIT, my team developed and maintained an application for Android and IOS devices for the US Department of Education that allowed students to apply for financial aid. The development process included developing several apps in parallel (one for every school year) using Angular and Ionic. Concern was paid to 508 accessibility and performance.

Tech on this job: HTML5, CSS3, SASS, jQuery, JavaScript, Angular 7, TypeScript, JSON, REST APIs, git, Section 508/WAI compliance, Ionic 4, deque axe DevTools, Wave evaluator

previous | next

CVSHealth

At CVS, I acted as tech lead, front-end developer, and user centered experience design and accessibility advisor on several CVS and CVS-affiliated web products including CVS.com, Omnicare.com and the CVS Style Guide. This work involved consulting during the UX design phase and front-end development.

Tech on this job: HTML5, CSS3, SASS, jQuery, JavaScript, Angular 2/4, TypeScript, JSON, REST APIs, git, Sketch, Section 508/WAI compliance, deque axe DevTools, Wave evaluator

previous | next

Brandeis University

I was responsible for evaluating software, web templates, and video delivery systems ensuring Section 508 compliance and universal access. I also provided training and consultation about issues related to universal and accessible design and content creation and sat on the review committee evaluating proposals for the redesign of brandeis.edu.

Tech on this job: Section 508/WAI compliance, HTML5, CSS3, jQuery, JAWS screen reader, deque axe DevTools, Wave evaluator, ZoomText magnifier

previous | next

Houghton Mifflin Harcourt

I developed responsive, high performance front-end code for hmhco.com using HTML5, CSS3, jQuery, offered user experience design consulting, and mentored junior team members. My team at HMHCO redesigned and rebuilt hmhco.com, the company's flagship site, and my role included UX/UI design consulting and front-end development.

Tech on this job: HTML5, CSS3, jQuery, JavaScript, Photoshop, Foundation 3, Foundation 6, Sitecore, SVN

previous | next

previous

My principal professional interests are UX writing, content design, HTML5, CSS3/SCSS, web accessibility, optimizing web site performance, Svelte, HTMX, Lit, and component based design systems.

Current and previous clients and employers span a wide variety of fields and include:

• Bank of America
• Boston University
• Brandeis University
• Blue Cross
• CVS
• ESPN
• Fidelity Investments
• General Dynamics
• Hasbro
• Houghton Mifflin Harcourt
• Intuit
• Liberty Mutual
• U.S. Department of Education
• Safeway
• and many others

When I'm not working I'm writing a novel set in 1970s Russia.

Email: